Words — 23 found
えんじょうしょうほう
炎上商法
1. outrage marketing (deliberately stirring up controversy to generate publicity); shock advertising
ひ
火がつく
1. to catch fire; to be ignited; to ignite; to light (e.g. of a match)
2. to flare up (of an emotion, controversy, etc.); to blaze; to be ignited (of a dispute, commotion, etc.); to take off (of a boom, craze, etc.)Idiomatic expression
火が付く 【ひがつく】、火が点く 【ひがつく】