Jisho

×
リレーションシップ・マーケティング
Wikipedia definition
1. Relationship marketing​Relationship marketing was first defined as a form of marketing developed from direct response marketing campaigns which emphasizes customer retention and satisfaction, rather than a dominant focus on sales transactions. As a practice, relationship marketing differs from other forms of marketing in that it recognizes the long term value of customer relationships and extends communication beyond intrusive advertising and sales promotional messages.
Read “Relationship marketing” on English Wikipedia
Read “リレーションシップ・マーケティング” on Japanese Wikipedia
Read “Relationship marketing” on DBpedia

Discussions

to talk about this word.