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Wikipedia definition
1. Mental mappingThe concept of a mental map may refer to a person's personal point-of-view perception of their own world. Although this kind of subject matter would seem most likely to be studied by fields in the social sciences, this particular subject is most often studied by modern day geographers in order to determine from the public such subjective qualities as personal preference and practical uses of geography like driving directions.
Read “Mental mapping” on English Wikipedia
Read “メンタルマップ” on Japanese Wikipedia
Read “Mental mapping” on DBpedia

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