Jisho

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めいめいけん 命名権
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Noun
1. naming rights​
Wikipedia definition
2. Naming rights​In the private sector, naming rights are a financial transaction and form of advertising whereby a corporation or other entity purchases the right to name a facility or event, typically for a defined period of time. For properties like a multi-purpose arena, performing arts venue or an athletic field, the term ranges from three to 20 years. Longer terms are more common for higher profile venues such as a professional sports facility.
Read “Naming rights” on English Wikipedia
Read “命名権” on Japanese Wikipedia
Read “Naming rights” on DBpedia

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