Jisho

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擬人化
Wikipedia definition
1. Moe anthropomorphismis a form of anthropomorphism where moe qualities are given to non-human beings, objects, concepts, or phenomena. In addition to moe features, moe anthropomorphisms are also characterized by their accessories, which serve to emphasize their original forms before anthropomorphosis. The female character here, usually in a kind of cosplay, is drawn to represent an inanimate object or popular consumer product, since females often have curvier body lines than males.
Read “Moe anthropomorphism” on English Wikipedia
Read “萌え擬人化” on Japanese Wikipedia
Read “Moe anthropomorphism” on DBpedia

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